{"id":579,"date":"2019-09-19T11:29:08","date_gmt":"2019-09-19T11:29:08","guid":{"rendered":"https:\/\/nativeappdeveloper.com\/?p=579"},"modified":"2023-04-13T08:57:18","modified_gmt":"2023-04-13T08:57:18","slug":"what-is-a-mobile-app-and-how-it-help-business-grow","status":"publish","type":"post","link":"https:\/\/nativeappdeveloper.com\/blog\/what-is-a-mobile-app-and-how-it-help-business-grow\/","title":{"rendered":"What is a Mobile App and How It Help Business Grow?"},"content":{"rendered":"\n

Smartphones and mobile applications have become an essential part of our daily lifestyle. You can get an app for everything you dream of from shopping, travelling, payments to games.
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Being in the 21st century, you must be aware of mobile apps and the basics of app development. We have made it easy for you by sharing some of the most asked questions about app development along with their answers.
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This blog comprises the most asked questions regarding Mobile App development, such as:<\/p>\n\n\n\n

What is a Mobile App?<\/a>
What are the Benefits of an App for Business?<\/a>
Is the Mobile App Secure?<\/a>
Do Mobile App Makes Money?<\/a>
Should I go for Web-based, Native or Hybrid App Development?<\/a>
Importance of UI and UX in App Development?<\/a>
What is an MVP Development?<\/a>
Why Build an MVP App?<\/a>
How to Build an MVP App?<\/a>
What to Look for in an App Development Team?<\/a>
Who will be the Code Owner of the App?<\/a>
Will Developers Help in Publishing the App on Various Stores?<\/a><\/p>\n\n\n\n

Let\u2019s begin with, <\/p>\n\n\n\n


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What is a Mobile App? <\/h2>\n\n\n\n

Mobile applications are software programmes<\/a> generated to run on mobile phones. The apps are made using different programming languages for different platforms and operating systems. 
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What are the Benefits of an App for Business? <\/h2>\n\n\n\n

Nothing comes without benefits and so as the apps for your business. There are several benefits of having an app for the business, such as:
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Building Brand Recognition<\/h3>\n\n\n\n

 The app development allows you to have space in customers device and will enhance brand recognition.
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Customer Loyalty <\/h3>\n\n\n\n

A survey report found that 96% of people are app loyal and only use a single app for that category. The app will gain customer loyalty for the business.
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Improves Communication <\/h3>\n\n\n\n

Apps improve communication between a business and the customer by simplifying the process of communication.
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Direct Sale<\/h3>\n\n\n\n

The business generates direct sales with apps, that means no third party is involved in between. An attractive and user-friendly app will multiply business revenues.
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Data Collection <\/h3>\n\n\n\n

The app collects valuable customer data and feedback that empowers business to improvise the services and customer experience. <\/p>\n\n\n\n

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Is the Mobile App Secure? <\/h2>\n\n\n\n

Security is one of the major concerns for every mobile app user, but it has been ignored the most. Mobile applications are secure, as the permission access lies with the users if they want, they can change the access. Operating systems work for better security of user data. They come up with frequent, new updates to concrete security<\/a><\/strong> <\/a>of the users.<\/p>\n\n\n\n

Do Mobile App Makes Money? <\/h2>\n\n\n\n

Of course, they do. The business needs to find the right strategy for earning from mobile apps<\/a>. The earnings majorly depend on various factors like target audience, the core activity of app, promotional strategies followed, etc. The earnings sources for an app are as follows:
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Advertisements<\/h3>\n\n\n\n

 <\/strong>Apps can earn from the advertisements by ad agencies, and it is the most popular way of making money through an app.
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Pay Per Download <\/h3>\n\n\n\n

Some platforms pay for downloads; these platforms earn from traffic and data collection and so pay a fixed amount on every app being downloaded from their platforms.
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Freemium<\/h3>\n\n\n\n

 Free + Premium is also known as freemium. It is an earning strategy that allows app users to use the basic app for free and charge for premium services within the app. 
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In-App Purchase <\/h3>\n\n\n\n

 <\/strong>The game app mostly uses in-app purchases for generating high revenues; they allow users to purchase items like gems, coins, game cash, outfits etc. Example PUBG have in-built gun skins and outfits that can be purchased. 
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Paid Apps <\/h3>\n\n\n\n

This is just the opposite of in-app purchase, as users need to pay for downloading the app from stores. Example HD Camera Pro.
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Subscriptions <\/strong><\/h3>\n\n\n\n

The apps can earn through subscriptions; they can be weekly, monthly, quarterly or annually. Example Netflix mobile app.
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E-commerce Sales <\/h3>\n\n\n\n

 The business does not directly earn from an app, but it does from products sold through the app. Example Amazon, Flipkart.
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Third-party sponsorship <\/h3>\n\n\n\n

Sponsorships are not so common as it’s challenging to address the same set of customers to target through an app. But gaming apps like PUBG has done it with Oppo and Vivo.<\/p>\n\n\n\n

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Should I go for Web-based, Native or Hybrid App Development? <\/h2>\n\n\n\n

The business can evaluate and choose the app type they want according to their needs. <\/p>\n\n\n\n

The following are the categories of the app:
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Web-Based App <\/h3>\n\n\n\n

Web apps are apps that are stored on the internet and need a browser to run. These apps are:
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